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It feels Like Magic

Hi fam!

In this edition, we dive into the latest developments in AI-driven tools and how they’re reshaping the content creation landscape. From Runway GEN-3 Alpha, which turns text prompts into stunning video clips, to powerful B2B marketing solutions like Outreach and Salesforce Einstein—AI is transforming the way we create, sell, and engage. We also review Rytr, a new AI-powered writing assistant that simplifies content generation.

The future of AI feels Like Magic, and it’s here!

Quick jump through the newsletter:

1. Is there a good AI tool for B2B marketing?

2. Runway’s GEN-3 Alpha: The Future of Video is Here

3. Have you tried out Ryrt yet and why didn’t you?

4. Collectable “Like Magic AI” NFT

Is there a good AI tool for B2B marketing?

Question from Anonymous on the Facebook group

Let’s talk about AI and B2B sales. Two things you wouldn’t normally picture together, but it turns out they’re like peanut butter and jelly—better together.

Most of us have heard the big AI buzz by now, but you might still be wondering: How can I actually use this stuff to drive real results in my business? That is what Anonymous actually tried to ask with the title question on one of the Facebook groups.

Good news. AI is actually doing some cool things for B2B sales teams. I’m going to break it down in DJ style—quick, actionable, and to the point.

The Problem: B2B Sales is a Mess

B2B sales is hard. It's a slow burn. You’re dealing with long sales cycles, multiple decision-makers, and a ton of follow-ups just to get to “maybe.” Your sales team spends way too much time on admin work and not enough time closing deals.

Here's the playbook most companies follow:

• Spray and pray emails.

• Chasing cold leads.

• Wasting time on non-ideal customers.

• And endless CRM data entry.

The real problem? Your team is spending more time on the process than on the people.

The Fix: AI to the Rescue

Now, AI comes in like a superhero. But instead of a cape, it wears a suit and handles all the grunt work. Imagine this:

• Smart Lead Scoring: AI helps identify who’s worth your time and who’s not. It digs into your data and tells you which leads are most likely to convert.

• Personalized Outreach at Scale: Imagine sending personalized emails to 1,000 leads, without lifting a finger. AI tools can help you craft these hyper-relevant messages in a way that’s fast, but feels human.

• Pipeline Forecasting: AI analyzes past deals to tell you what’s likely to close and when. You’re no longer guessing. You’ve got data-driven insights.

• Automating the Busy Work: From scheduling follow-ups to updating your CRM, AI tools can handle all those boring tasks. Your sales team can focus on what they do best—selling.

Here are a few tools that are absolutely crushing it in the B2B sales game right now:

1. Outreach: It’s a sales engagement platform that uses AI to help you predict which deals are likely to close, automate follow-ups, and track every touchpoint with your prospects.

2. HubSpot Sales Hub: HubSpot's AI is integrated right into their CRM. It helps your sales team prioritize leads, optimize outreach, and close more deals with personalized touches.

3. Salesforce Einstein: This one’s built right into Salesforce. Einstein uses machine learning to predict customer behavior and suggest the best next steps in your sales process. Einstein can be trained on your previous data for specific tasks.

4. Clari: Clari is your AI-powered crystal ball for pipeline forecasting. It tells you what deals are going to happen, which ones are at risk, and gives your team actionable insights to move the needle.

5. Drift: AI-powered chatbots that engage prospects in real-time. Drift bots can book meetings, answer questions, and move leads further down the funnel, all while your live sales team is asleep.🐝🐝

The Big Play: Work Smart, Not Hard

Here’s the kicker: AI doesn’t replace your sales team; it enhances them. You’re not hiring robots to close deals (yet), but you’re giving your team the tools to focus on the stuff that really matters. Let AI handle the admin work, the follow-ups, and the boring parts of the job, so your people can focus on building relationships and closing big deals.

AI is the competitive advantage in B2B sales that’s just sitting there, waiting to be picked up. The businesses that use it will thrive. The ones that don’t? Well, they’ll be too busy updating their CRM to notice.

—DJ

Accomplish More. Juggle Less.

Your business is growing, and so are your responsibilities. So what do you do?

You do more.

You see a chance to expand your reach and increase your impact.

You do more.

You take on more hours, juggle more deadlines, and wear more hats. You miss a ball game here and there. Come home late a few more nights. You spend a holiday or two in your inbox. And you tell yourself,

This season just requires more.

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What if you could enjoy the holidays this year knowing that someone else is handling the “more”?

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Whether it’s administrative, accounting, or marketing support that you need, BELAY’s highly vetted professionals have the more you’re looking for.

Our exceptional Virtual Assistants, Accounting Professionals, and Marketing Assistants combine AI tools with extensive industry experience to ensure that you are always getting more without sacrificing quality or time.

Accomplish more and juggle less with BELAY.

Learn how with our free ebook, Delegate to Elevate, and leave the “more” to BELAY.

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Runway’s GEN-3 Alpha: The Future of Video is Here

Alright, let’s get into it. You know how AI-generated images have been blowing our minds lately? Well, what if I told you the same magic is coming to video? That’s exactly what’s happening with Runway GEN-3 Alpha. And trust me—it’s a game-changer.

Here’s the deal: we’ve seen text-to-image tools get crazy good, but video has always been way harder to crack. GEN-3 flips that script. This thing can generate entire video clips from nothing but text prompts, like “a sunset over the ocean” or “a cyberpunk cityscape at night.” Boom—you’ve got a clip in seconds.

Creative idea to try: Upload your image and ask it to create a video with you as a character. Or, with your kids! Or with your whole family.

Why This Matters

Video content is king. Everyone knows that. But creating high-quality video has always been time-consuming and expensive. You needed cameras, a crew, editors... the whole shebang. Now? AI is here to handle that heavy lifting. You type in what you want, and Runway’s AI brings it to life.

It’s like Canva, but for video, with steroids. We never had our hands on this level of video quality for a price that starts from $15/month.

Here’s Why GEN-3 is Next-Level

• Text-to-Video: Type a description, and watch it transform into a fully generated video clip.

• Creative Flexibility: From abstract art to realistic scenes, GEN-3 gives creators the ability to push their imagination without boundaries.

• Fast Iterations: Need different versions of the same idea? Done in minutes, not days.

If you’re in video production, marketing, or just love creating visual content—this tech could shave off hours of work. And for indie creators? It’s like having a full production studio in your pocket.

Runway’s GEN-3 Alpha just made video creation faster, cheaper, and way more accessible. The future of video is here, and it’s powered by AI.

Have you tried out Ryrt yet and why didn’t you? 

This week we got the chance to try out yet another powerful writing assistant that can help and ease up your life. This time we tried out Rytr. It is AI-powered writing assistant designed to help users create high-quality content efficiently and with speed. 

And Rytr nowdays offers a wide range of features, including:

• Content Generation: Rytr can generate various types of content it can give you outline of your blog post with keywords you need to address, it can help you with  social media posts and even give you ideas for social media ad that you can run. Also it offers to help you stand out with your product descriptions and marketing copy that your readers might love. 

• Language Support: It supports over 30 languages, making it a valuable tool for businesses operating in multiple markets. You can save time for translating and focus on 

• Tone Customization: Rytr enables users to choose from a range of tone from more casual to the formal one and even persuasive. It is a great feature that a lot of AI tools nowadays have, and it allows you to create content that aligns with your brand voice. This flexibility helps in crafting nuanced pieces that resonate with readers.the other things. 

• Templates: Rytr provides pre-built templates for common content types, saving time and effort.

Case scenario: 

After singing in we loved the fact that Rytr has a limited free trial that you can try on. We wanted to try out different things. First, we tried to make a blog idea and outline of the blog. We chose English, our tone was casual, and we gave the basic info we wanted to try out. Within seconds Rytr gave us outline, and it was quite good. Later on, we tried landing page and website copy. We used the same settings and let it do its miracle. We quite liked the outcome. 

Overall, the Rytr is quite easy to navigate, even if you are not used to using AI writing tools. Rytr offers a free plan with limited features and paid plans for those who need more features. It is great for small businesses that do not have a lot of money to invest but still want to save money. 

Still, you have to remember that the quality of the content can vary and that you still may have to edit it in order to get the desired text. Also, keep in mind that it can be less effective for generating long-form content. We loved how easy and fast it is, as well as the price, so we give it a high 4.5 out of 5 on our LMAI scale. Love Rytr. 

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